Why this exists
In February 2026, advertising arrived inside AI assistants and almost nobody knew how to buy it. The guides that appeared were written from press releases. The benchmarks quoted were extrapolations. Six months on, most of that material has not been updated once, even though the minimum spend has gone from $250,000 to nothing and two major partner integrations have opened.
AI Ad Placements exists because a channel changing this fast needs someone tracking it properly rather than publishing once and moving on.
How we work
Two commitments shape everything here.
We publish what we know, including when it undercuts the sale. The most useful fact about this channel is that six major verticals are blocked from it entirely. That is inconvenient for an agency selling campaign management, and it is the first thing we tell people, because a prospect who buys on a misunderstanding becomes an unhappy client in month three.
We date everything. Every page on this site carries a review date. If something has not been checked recently, you can see that. In a category where a claim can go stale in six weeks, an undated page is worse than no page.
What we are not
We are not a full service agency. We do not do brand, we do not do social, we do not do traditional paid search. We buy placement inside AI assistants and we work on getting brands cited organically inside AI answers. That is the whole list.
We also do not have five years of case studies in this channel, because nobody does. It launched in February. Any agency claiming a long track record here is claiming something impossible. What we have instead is current, tested platform knowledge and a willingness to show our working.
Where to start
If you want the landscape, read the platform overview. If you already know you want ChatGPT specifically, read the reference page. If you want to know whether it is worth your budget, request an assessment.